Director of Sales

Our client is a technology company that powers merchandise sales for the music & entertainment industry. They provide turn-key solutions for apparel & merchandise, design, logistics, and technology. This company has established themselves as a leader in the music & merchandise industry and are looking to expand their reach into other new markets. This is an exciting time to join this rapidly growing powerhouse.

We are seeking a highly motivated and experienced Director of Sales to lead a brand new division. As the Director of Sales, you will be responsible for leading and driving a sales team to achieve revenue targets and expand market share. Your primary focus will be on developing and implementing effective sales strategies, building strong customer relationships, and managing a high-performing sales team.


  • Sales Strategy and Planning:
    • Develop and execute the overall sales strategy, including setting sales goals, targets, and forecasts aligned with the company’s growth objectives
    • Conduct market research and analysis to identify new sales opportunities, industry trends, and competitor activities
    • Collaborate with the executive team to define pricing strategies, product positioning, and sales plans to maximize revenue and market penetration
  • Team Leadership and Management:
    • Lead, mentor, and inspire a team of sales professionals, providing guidance, coaching, and performance feedback to drive individual and team success
    • Establish sales territories, quotas, and goals for the sales team, and regularly monitor performance against targets
    • Recruit, hire, and onboard new sales team members, ensuring they are equipped with the necessary tools, resources, and training to excel in their roles
  • Business Development and Key Account Management:
    • Identify and pursue new business opportunities, including strategic partnerships, distribution channels, and key accounts
    • Build and maintain strong relationships with existing and potential clients, understanding their needs and providing exceptional customer service
    • Collaborate with cross-functional teams, such as marketing and product development, to align sales efforts with overall business objectives
  • Sales Performance Analysis and Reporting:
    • Track, analyze, and report on sales performance metrics, including revenue, sales pipeline, conversion rates, and customer acquisition costs
    • Use data-driven insights to identify areas for improvement, optimize sales processes, and drive continuous sales performance enhancements
    • Present regular sales reports and updates to the executive team, providing strategic recommendations based on market trends and sales data
  • Industry and Competitive Awareness:
    • Stay up-to-date with industry trends, market conditions, and competitor activities, providing insights and recommendations to enhance our competitive advantage
    • Attend industry conferences, trade shows, and networking events to build relationships, promote the company, and identify potential business opportunities


  • Bachelor’s degree in business administration, marketing, or a related field. MBA is a plus
  • Proven track record of success in sales leadership roles, preferably within the apparel or merchandise industry
  • Strong business acumen with a deep understanding of sales strategies, market dynamics, and customer behavior
  • Excellent leadership and team management skills, with the ability to inspire and motivate a sales team to achieve targets
  • Exceptional communication, negotiation, and relationship-building skills
  • Analytical mindset with the ability to leverage data and insights to drive sales performance improvements
  • Proficiency in using CRM software and sales productivity tools
  • Willingness to travel as required for business development activities

All Candidates must be able to provide work related references.

To apply for this job email your details to

Rush & Company is a full service Executive Search Firm that specializes in the Soft Goods industry.

Included in this industry are the apparel, home furnishings and industrial markets. We work in the fiber, fabric and fashion industry with clients and candidates located all over the world.

All candidates must be able to provide work related references.

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