Job Listing Detail

Director of Marketing

Location: Los Angeles, CA
Date: 8/29/2018

Our client is growing in an ever-expanding market and they need leaders. They have tripled their business in the last 10 years and are having a 25% increase this year alone.

The Marketing Director has the responsibility for strategizing and executing our client’s marketing needs. The successful candidate must have good strategic vision while being able to undertake the tactical execution and working towards building and managing the team. This ranges from strategic marketing, marketing communication, product launches, managing the trade shows, and managing their website. This role is very hand-on, fast paced.

Duties & Responsibilities:
•Drive and expand brand awareness, marketing strategies, and tactics to support organization goals and performance matrices
•Develop marketing communications, managing timelines, deliverables & content
•Manage brand identity and customer research
•Make changes to strategies based on results and findings
•Develop and distribute press releases and news articles on product launches, key initiatives while securing placement in trade and non-trade publications
•Define and create collateral for product launches and promotional material (Brochures, Press Releases, OEM Catalogs), product and product line presentations and data sheets
•Develop engaging content for their website and maintaining organizational website and social media strategy and manage online communities
•Develop and monitor KPIs for key marketing initiatives, update weekly & monthly trackers, and provide periodic reports to the marketing department, senior management and board presentations
•Develops and analyzes data collection methods and tools (such as surveys, questionnaires, interviews, and voice- of- customer) to obtain relevant feedback from the end users
•Work with other departments to enhance image and quality of programs, publications and products. Collaborate with writers and designers to oversee copywriting, design, and production of promotional materials and advertising
•Work with the outside sales team in fulfilling the graphical, communication and marcom needs for local and regional tradeshows
•Foster teamwork throughout the department as well as organization

Requirements:
•Demonstrated hands on skills in the design and execution of marketing, communications, and public relations/media engagement
•Experience in overseeing the design and production of print and digital materials and publications
•Expertise in public relations, organizational communications, and social media
•Strong creative, strategic, analytical, organizational and interpersonal skills
•Excellent computer skills (MS Word, Excel, PowerPoint, Explorer, Outlook)
•Enthusiastic, passionate, a self-starter, confident, professional, and a creative problem-solver
•Effective communicator, highly self-motivated, creative & focused decision maker
•Demonstrate excellent communication skills, written and oral
•Excellent interpersonal skills; ability to communicate to all levels
•Ability to work independently and cooperatively as part of a team
•Ability to initiate, coordinate and organize projects/tasks through to completion accurately and on time
•Minimum, Bachelor’s Degree (BS/BA) or equivalent from an accredited college or university and/or equivalent experience. Master’s (MA) highly desirable
•At least 5 years related and progressively responsible experience in consumer marketing, program development, and management or an equivalent combination of education and experience
•Preferably 5+ years working for a safety equipment manufacturer or hardware manufacturer is a plus
•Travel: 10% Domestic and International

All Candidates must be able to provide work related references.

If you're a candidate and would like to submit your confidential resume, please use resumes@rushandcompany.com. We will contact you if your qualifications match any of our current job searches.

 

Rush & Company is a full service Executive Search Firm that specializes in the Soft Goods industry. Included in this industry are the apparel, home furnishings and industrial markets. We work in the fiber, fabric and fashion industry with clients and candidates located all over the world

If you're a candidate and would like to submit your confidential resume, please use resumes@rushandcompany.com. We will contact you if your qualifications match any of our current job searches.

Senior Leaders

Rick Rush

President

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  • Melissa Rush

    Senior Executive Recruiter

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    Senior Executive Recruiter

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  • Kimber McFadden
    General Manager,
    Nonwovens & Industrial Textiles
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    Shelly Barton
    Kristen Bowser

    Senior Executive Recruiter

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  • Shelly Barton

    Senior Executive Recruiter

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